Jerry Della Femina Is a Advertisement Icon In 1967, he started his own ad agency called Della Femina Travisano & partners, with Partner Ron Travisano, an advertising supervisor. Della Femina was chairman, and Travisano was vice-chairman and co-director of creative services. Their first big gig was for Squire, a company that made wigs, and they created an iconic ad , "Are you still combing your memories?" In 1970, they got their first major account, for Blue Nun Wine, and came up with a campaign that asked for the talents of comedians Jerry Stiller and Anne Meare.
The agency was also iconic for its work on isuzu creating the fictional spokesman Joe Isuzu, Becks Beer, Chemical Banks And Fingerman . Their most famous and Legendary campaign was the Meow Mix Theme yes the annoying catchy cat food song] conceived by Ron Travisano which featured an a food addicted singing cat. In 1981, they gained the account for the New york meets. it was the first time a baseball team had seek out for a major ad company By 1985, when Travisano Sold off his shares and went on to bigger and better things , they had around 300 employees in New York and Los Angeles] were still privately held and were billing . Jerry della is still alive and well today. Jerry now regularly rights in the weekly regional journal
http://www.npr.org/templates/story/story.php?storyId=128695927
http://nymag.com/nymetro/news/people/features/2439/
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